Surprisingly there are still a number of business owners who still do not seem to realize how important blogging is for the online survival of their business.
Having a blog for your business is not just an option anymore….its mandatory!
If you're still unconvinced, here are 3 reasons why your business needs a blog:
1. Blogs Attract Traffic Instantly
If you want to have any chance of making sales through your business's website, you need traffic and you need highly relevant traffic first. With a company website, your content is limited to the few pages of information and there are usually not frequent updates. Blogs are the perfect solution for this problem.
Because they are updating your site, blogs are traffic magnets. Google loves them and will index your blog posts much quicker than any other pages. You can generate highly relevant traffic by focusing on relevant keywords in your blog posts and routing that traffic to your company website, driving your sales.
2. Blogs Help You Build a Community
Blogging is the best way to build a community network of like minded people around your website. A simple company website won't accomplish that. They're just too generic and people won't have much to relate with. By blogging, you are exchanging views with your readers and engaging in different discussions with them. This will not only optimize your market penetration but will also help you access their circles of influence through effective word of mouth marketing.
3. Blogs Generate Qualified Sales Leadsâ€¨
Once you develop the trust of your readers and loyal visitors through consistently adding value on your blog, it becomes much easier to convert them from readers into paying customers. This is how some of the largest organizations are using blogs as their primary lead generation source.
â€¨Hiring Tennille Shelley as your professional Blog Writer means you're hiring someone who knows how to provide you with relevant, useful blogs on a regular basis. Regular blogs mean regular updates, and a better position in Google searches.
For more information on content for your blog written professionally and effectively, contact Tennille Shelley today.